What did you observe?

What did you observe and note as you watched users interact with your prototypes?

• Examination of the bag led to some of the best feedback
• The box itself as a concept was mostly underwhelming and maybe added too much complexity to the situation or felt intimating vs. looking at a single product like a better plastic bag.

What feedback did your users share after the testing?

What feedback did your users share after they've had a chance to interact with and explore your prototypes?

Feedback #1 from Glenn:

• How long will things last in this environment? could it buy me a week or 10 days?
• Cooks and and home chefs cares about vegetables
• fruits like raspberries and other things get moldy quickly
• Like the idea as a system; how about different types of containers that could fit in it in different ways?
• Avoiding cross contamination in the fridge is another interesting use for the device

User feedback for the bags:

• color wheel or pin wheel on bags that indicates humidity and temperature so you can look at bag and decide on health of food

Smart bag/container:

• has more functionality
• more durability
• 3 bags and a little container that adds enough value to be used for everything
• servable containers could be interesting (from fridge to table?)
• that suddenly doesn’t feel like a throwaway/disposable item anymore

Focus on consumer: similar tech but different value proposition to commercial

The food locker for your special produce, fruits, and vegetables!

Feedback #2 from Jessica:

• For $35 wouldn’t probably buy box because there are other alternatives for this problem
• It’s just Tupperware…you can just use desiccant pellets
• What would make mom’s life a little easier?
• Box would be intimidating to teenagers (don’t want to mess up anything)
• Would pay an extra $5 for a smart bag instead of a regular disposable plastic bag
• Different use case would be campaign / traveling / portable solution for produce, fruits, and vegetables

Additional notes:

• Try Figma.com to demo software applications

Pitch ideas:

• How many pounds of fruits and vegetables do Americans throw out every year? How about globally?
• What was your use of design thinking that might have shifted or adapted your product idea?