Who Did You Interview?
My Photography teacher.
Demographics That Might Provide Helpful Context for Their Responses
- 40 years young
- Lives in a semi-rural area
- Has two children
- Male
- High school photography teacher
Key Findings from the Interview
- What does sustainability mean to them?
"Sustainability means to keep something working for an extended amount of time."
- When it comes to sustainability what do they care about most?
"I value sustaining the health of our planet and the cost of sustainability. As consumers if there is a guarantee that a product will be more sustainable and is healthy for our planet I do not mind paying a higher price. I value these things because I care about Earth and the environmental impacts of the fast-fashion industry."
- Are you more likely to choose businesses that is more sustainable then its competitors?
"First, I use the green bin/compost bin for my family and I's food waste instead of throwing it out into the garbage. Second, I personally fix old and rundown household items instead of repurchasing items from the store. Third, my family and I use reusable containers and water bottles so that they do not contribute as largely to the single-use-plastic industry. Fourth, I try to buy locally to cut down on carbon emissions used in transit. Lastly, I try to not over purchase or buy non-essentials while shopping."
- What would they like to be able to do to be more sustainable?
"If my family and I lived on a larger spot of land and had more funds I would love to be able to grow my own garden and have my house run by solar power."
- Any reservations / concerns about sustainability?
"My main concern is that in Southern Ontario everyone lives in a "me first society" and that they are not going to be sustainable if it does not benefit them first. I am also concerned about the lack of participation against this issue."
- Are you more likely to choose businesses that are more sustainable than its competitors?
"Yes I am more likely to purchase items from a business if it is more sustainable. Sadly I do not check all the time for the most sustainable company when I am out with my kids quickly picking up items because of their young age and need for constant attention."