Minimalistic Megan
- Young, recently got a job and looking for a small functional space to live, work and entertain
- Sustainable activist, who cares about sustainability and her mark on the world
- Wants to live in a modern, yet minimal space that is long term
- Should not require a lot of maintenance or money
- Has lots of friends over often yet also works from home
- Loves the outdoors and does not like small closed off areas
Sensible Sherry
- Older, likes to go to a gym close by her house instead of buying equipment
- Wants to find a place or way to spend less money on electricity in her house
- Lives in an area where she constantly has to use air conditioning
- Feels like she is wasting energy by using the lights and air conditioning so much
- Not into researching sustainability, but is open to it and will use it if its an easier/better option
Working Rob
- Mid-40s, married, 1 kid
- Wants to be more conscious about his money and downsize to a smaller house
- In order to save money for retirement and for his kid's college tuition
- Rob's company recently moved to optional remote work
- this means that he can work form anywhere in the country
- He also would like his house to have a designated office where he can work
- his office needs to be practical and calming as he will be spending a lot of time there
- Rob would also like a house that is easy to maintain and cost little to run.
Luxury Linda
- Her lifestyle is decadent and indulgent, not scared of spending money
- Married with 2 young kids who are extremely spoiled
- Does not pay attention to being sustainable or environmentally-friendly
- In search of a spacious, luxury home because of her kids
- Does not want to compromise on quality or functionality