Who Did You Interview?
Demographics That Might Provide Helpful Context for Their Responses
- 45 years old
- Works a full-time job, does not do much housework unless necessary
- Sort of a cleaning freak
Key Findings from the Interview
- She's worried about the frequency of the trash collection. If it is not frequent enough, trash will pile up and become an issue. If it is too frequent, the cost for the household might increase.
- She seems to need a bigger incentive for choosing this service in addition to the motivation of helping the environment.
- She has questions about which types of waste will be recycled (all? only some materials? how comprehensive will the recycling process be?)