Demographics That Might Provide Helpful Context for Their Responses
Middle Class
Much more conserved when spending money
46 years old
Key Findings from the Interview
Doesn't own a fully electric car but does own a hybrid model
Believes that the only way to have people actually switch to a more sustainable lifestyle is by making it more convenient, more accessible for the masses, and education about sustainability.
Would like to introduce greener areas into her own home.
Got an estimate for solar panels but was told it wouldn't be as helpful because of the trees surrounding the house.
Tried to incorporate more natural light into spaces