Our Strongest Point of View Statement That We'll Use for Ideating

This is the POV statement that our team feels will provide the best point of departure for ideating about the design features of a potential space, place, or building feature.

Point of View Statement

[CEO Kate] needs [a hotel environment that prioritizes sustainable features ] because [she is required to travel for her job, but recognizes how wasteful hotels can be and would like to see changes that she can partake in on her business trips. ]