Outline your testing protocol--a description of the steps that anyone on your team can follow to gather feedback from testing. It should include the following sections.
IMPORTANT - You should not explain all the features of your service or app or lead your users thru a demonstration of its design features. For truly useful feedback, allow your users to interact with your prototypes and discover its features. Try to be an observer, not a tour guide.
Answer any questions that come up as users interact with the prototypes, but keep in mind that asking "what do think will happen?" or "how do you think that might work?" will solicit very useful information about what's going on in the user's mind.
Don't try to sell or pitch your product to your users. You're not trying to convince them that your product is good. Rather, you're hoping to learn from observing and hearing how they feel about your product.
Then, after users have had a chance to explore your prototypes, you can ask about any specific issues that you'd like them to share their feedback on.
What will you share with your users to interact with?
For each feature that you're testing, how will you use your prototypes?
- Networking connections
- Transportation service
- Impact tracker
- Implied publicity
What will you ask them to do?
What will you ask users to do with your prototypes?
- Most of our testing will be based on reading and observation. We will present and infographic detailing the features and process of the enTable service from a restaurant owner's perspective.
What will you observe?
What you will be observing and noting as you watch users interact with your prototypes?
- Willingness to participate / note any skepticisms about the concept
- Financial obligation status / note price considerations
- Potential for impact / note comments made when testers are put in a charity perspective
What will you ask them to share feedback on after the testing?
What questions will you ask your users after they've had a chance to interact with and explore your prototypes?
- If you were a restaurant owner, why or why not would this appeal to you?
- If you were a worker at a charity or homeless shelter, could you see this product making a large impact?
- As a restaurant owner, how much would you be willing to pay to be a part of this?
- As a consumer, would you consider donating to this cause?