Interview 2

Who Did You Interview?

  • Anica

Demographics That Might Provide Helpful Context for Their Responses

  • Teen
  • From Pennsylvania
  • Upper middle-upper class

Key Findings from the Interview

  • Clothes shopping is therapeutic
    • In person → tries things on, shopping experience
  • Doesn’t buy from shein but doesn’t have excessive effort to sustainability
    • Thinks “will I wear this in the future”
  • Would not buy the more expensive option
    • Likes rewards, depending on the rewards would buy the sustainable option
  • Likes thrifting → hit or miss but always feels good about herself after
    • Likes that you can find good things for cheap
  • Friends were talking about fashion waste so she read a few articles about fashion waste