Who Did You Interview?
- College Student 5 (Did not collect data on individual’s profile, kept anonymous)
Demographics That Might Provide Helpful Context for Their Responses
- College Student
- University of Western Australia
- Asian-Australian
- Male
Key Findings from the Interview
- College Student 3 does not consider sustainability important
- Will buy clothing if it’s affordable and fits well
- Quality > Quantity
- Believes that college students aren’t aware, conscious clothing not a priority because of pricing
- Consider pressure of how you dress – extremely important and social standards are most prevalent in university settings
- Information they find valuable regarding sustainable clothing:
- Fit
- Material
- Sizing
- Recommendations for features/functionalities of app promoting fashion sustainability:
- Cost to make vs price
- Understand what clothing is of a higher quality and reasonably priced