Interview 3

Who Did You Interview?

• Friend

Demographics That Might Provide Helpful Context for Their Responses

• 17 years-old
• High School Student
• Area: Suburban, Affluent, Moderate (Liberal Leaning)

Key Findings from the Interview

• When it comes to sustainability
• What do they care most about?
• The overuse of plastic in stores and commerce
• believe that supermarkets and other large manufacturing companies have the greatest ability to enact change
• What are they doing now?
• Using reusable water bottles
• Participating in thrift stores to increase the reuse of clothing
• Reusing takeout containers
• What would they like to be able to do?
• More effectively balance hanging out with friends and being sustainable
• Ex. going to get Starbucks vs not using plastic
• Any reservations / concerns about sustainability?
• Believes two large barriers that face the move towards sustainability is large amount of energy and time that is required to rethink our world in order to make it more sustainable
• They believe that one reason resistance to sustainability exists is the feeling of being one person who can't make an impact
• the idea that you as a single person can't change things results in people not changing
• The believe that informed communication is integral to the sustainable movement and necessary for effective change to be made