How might we... [for 3 Main Questions]?

[Undecided Umar] needs [a product that cleans the air in his home without requiring maintenance or interfering with his current routine] because [he wants to be healthier but does not want to change his lifestyle and stop smoking.]

Ideate to come up with questions that might seed your team's creative thinking about divergent strategies for meeting this need. The point here is to get you thinking about the widest range of potential strategies before converging on a specific strategy and exploring it in detail. Check out these Tips for examples to help you get started.

To address this need:

  • How might we reduce its required maintenance?
  • How might we recycle and filter the air without creating excess noise?
  • How might we reduce its visibility without compromising its effectiveness?