What product features will be most helpful to get feedback on?
‣
Flexibility
Applications
Magnetic attachability
Magnetic
Weight
Recognizing whether or not the product should be lightweight and portable
‣
Energy Efficiency
Expectation of the consumer about how fast the chosen device should be charged
Testing Strategy - Updated
What is the best way for us to get useful feedback for each of these features?
What does useful feedback look like?
‣
General procedure (updated)
Incorporate feedback from first session
Show updated prototypes, including real sizes
Not spending too much time explaining the product, but ask specific questions (from the consumer's perspective using the testing protocol)
‣
Flexibility
Application
Testers would mention precisely which application they would be interested in charging (i.e. iPhone, Laptop, Ipad)
Is the magnetic feature trustworthy enough for you?
Weight
The numerical range of values (g, kg)
‣
Energy Efficiency
Time expected to charge a specific product and the aimed percentage for
Testing Priorities - Old
What product features will be most helpful to get feedback on?
‣
Aesthetics
Understanding the different designs and colors that our consumers will be most interested in for the PV film
‣
Flexibility
Applications
Designing the solar panels to work with the needed applications (i.e. whether to charge phones, laptops, …)
Size
Identify restrictions in solar module shapes with respect to the applications (i.e. too big for a laptop)
Weight
Recognizing whether or not the product should be lightweight and portable
‣
Energy Efficiency
Expectation of the consumer about how fast the chosen device should be charged
‣
Price Point
Figure out upper price threshold for customers
Testing Strategy - Old
What is the best way for us to get useful feedback for each of these features?
What does a useful feedback look like?
‣
Aesthetics
Ideally: Consumers would tell us whether or not the aesthetics are important to them, and which colors and set design they’re interested in purchasing
Alternatively: Knowing whether consumers would appreciate different colours or would prefer the traditional PV look
‣
Flexibility
Application
Ideally: Testers would mention precisely which application they would be interested in charging "solarly" (i.e. iPhone, and not just “electronic device”)
Alternatively: Testers give out general answers (home applications, electronic device, ...)
Size
Ideally: Numerical range of values (about height, width, thickness)
Alternatively: Comparable product sizes (“as large as my bag” or “as high as a water bottle”, or …)
Weight
Ideally: Numerical range of values (g, kg)
Alternatively: Comparable product weights
‣
Energy Efficiency
Ideally: Numerical range of power needed for charging (i.e. specify number of watts)
Alternatively: Specifying how much and how long consumers are expecting the PV to charge (i.e. charge 50% in 1 hr)
‣
Price Point
Ideally: Numerical range of values (in $)
Alternatively: Comparable product prices (“as expensive as a power bank”, or …)