Design Project 1 | Prototype Work In Progress

Link to Student
Journal Entry For
Project 1 - Prototyping Plan

We are OilRevive an innovative startup concerned with efficiently collecting used cooking/frying oil from households, restaurants, and fast food chains. This oil is later shipped to our state-of-the-art facilities where the oil is processed into biofuel that would later be sold for a profit.

Our incentives program lies at the heart of our value proposition to the consumer. Those Incentives are divided up as follows:

  • B2B
    • Will be able to market its brand as a Green-verified establishment
    • Will be part of our marketing campaigns as part of the Green Honor List
    • Will receive 10% of the bio-fuel sales generated as a result of the amount of oil collected and processed from their facility
  • B2C
    • We can have our team pass by their residence if they have collected more than five liters of used cooking oil.
    • For convince, households will have 24/7 access to drop-off kiosks to dispose of smaller quantities of oil. They will be five minutes away at most.
    • Participants will receive financial incentives including, but not limited to, cashback rewards associated with their credit cards, cash rewards, and grocery coupons. Materialistically, consumers could opt to get pre-made grocery goods baskets,
    • The more oil adequately disposed of and collected appropriately, the higher the rewards received.

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