Point of View Statement
John needs a fun, light, and quick gardening experience to kill extra time and relieve stress from his studies.
Minimum Viable Product
The simplest version of this product that delivers value and meets the challenges of this POV statement will have these essential features:
- Automatic/smart plant watering
Watering plants take a lot of time, and according to interviews, the number one reason stopping people from growing their own food is the time used to water plants every day. Furthermore, watering plants the wrong way can easily lead to plants dying, which is also deterring potential consumers from growing their own food.
- Integrated lighting
Many homes don’t have enough well-lit spaces for growing their own food. Even if consumers have many well-lit places near windows, they are unwilling to use that space and obstruct their view.
- High yield rate
According to interviews, many interviewees don’t think the extensive amount of time and energy committed to farming is worth the extremely small yield often associated with home agriculture. High yield rates would encourage people to consider homegrown foods as their main food source.
- Support daily nutrition needs
One of the fundamental features. This project is about encouraging people to transition to home farming as their main source of food. The product must be able to produce enough high variety of food that consumers can rely on for their diet.
- Home friendly
One of the fundamental features. People must be willing to let the product into their homes.
- All in one package
- Seeds
- Planting medium
- Fertilizers
- The main system and all its components and parts, including replacements.
The package should include:
It is a big hassle to go shopping for compatible seeds, fertilizers, planting medium, and any additional parts. For the system to be convenient, the sales package must include everything the consumer could every need.
- 10-20 minutes per day of user experience
Many interviewees use to grow their food for fun and identifies personal enjoyment as one of the main reasons they would want to grow their own food. A fully automatic and smart system would remove this fun and make the process dull.