Point of View Statement
Enter a refined POV statement that succinctly describes the essential user needs that you're designing a solution to provide.
This will likely be based on your earlier POV statements, but may have evolved and updated based on your continued exploration and refining of your understanding of the problems throughout the Ideating phase of the design thinking process.
[Young, single mother with several growing children] needs [a service that repurposes and redesigns old clothing] because [she needs to shop for clothes for her children frequently and is not able to afford sustainable, fashionable, and long-lasting clothing.]
Minimum Viable Product
Our service or app is a [custom clothing brand that takes old clothing and uses the fabric to create new clothing designs based on the consumer's choices].
The simplest version of this service or app that delivers value and meets the challenges of this POV statement will have these essential features
- Choose-your-design page - customer chooses what new clothing designs they want their old clothing to be changed into
- Personal Impact page - customer receives data on their positive impact on the environment for using our service (ex. 20 pieces of clothing saved, 15 pounds of CO2 reduced)
- Home page - includes service notifications for users to refer to (ex. reminder that the summer season is ending soon, delivery updates)
- Profile Page - records the consumer's preferences, subscription history, and clothes exchange history
- Subscription Page - informs the user of their current subscription and upgrades they can purchase (along with the price + benefits)