Point of View Statement
Enter a refined POV statement that succinctly describes the essential user needs that you're designing a solution to provide.
This will likely be based on your earlier POV statements, but may have evolved and updated based on your continued exploration and refining of your understanding of the problems throughout the Ideating phase of the design thinking process.
[USER] needs [USER'S NEED] because [SURPRISING INSIGHT]
Design Program / Goals
The design goals that our team has chosen to target as we address the needs that we've identified include:
- Design Goal 1
- How is it measured?
- What level will you target?
- Design Goal 2
- How is it measured?
- What level will you target?
- Design Goal 3
- How is it measured?
- What level will you target?